The Through the Viewfinder photography of Pete Ashton

TTV Blog

Alpha Tower limited print

Alpha Tower grid

Here’s a bigger version.

This should be ready to dispatch early next week. It’s an 18×12″ print limited to five copies. I’m selling them at £100 each.

Here’s the PayPal button:


Postage is included.


Fives

I don’t pretend to understand the art market and the logic, if any, behind limited edition prints. I do understand that scarcity increases value but I also know that value is dependent on demand. It doesn’t matter how scarce something is, if no-one wants it then it’s worthless.

I’ve dabbled a bit with limited edition prints to try and figure out where I sit. Highbury and Flyposted are editions of 20 which seemed reasonable but I was quickly advised by those “in the know” to do bigger editions of 250 or so. I can’t remember the exact reasoning because it didn’t really make sense at the time but the implication seemed to be that I would like to continue selling a piece for a very long time.

The thing is, I don’t want to have a portfolio that rarely changes. I want to be constantly doing new work and, to be honest, at my current rate I can produce a large piece a week. Some of them will be better than others, of course, but that’s part of the deal.

So here’s my plan. From now on any major pieces I do will be limited to editions of five selling for £100 each. If they start selling out I’ll increase the price.

Meanwhile the rest of my work will be available on demand. Anything that isn’t a limited edition can be ordered and I’ll have a wide range of framed 5×5s and mounted 8×8s available for sale.

I will, of course, rejig the website to reflect this!


CiB Shop Triptych

I went on a brief photo walk today from the Bullring down to the delightful Pershore St car park and back again. The results will be processed soon but when I got back to base I took a few bursts of the Created in Birmingham Shop and got this sequence:

CiB Shop Triptych

This is designed to work as a 12×5″ print and I’m going to order a few to have in the shop itself later next week.

I’ve been wanting to play with triptychs for a while now but hadn’t really found the right format. As you can see, they don’t really work that well in the 500px wide default size for Flickr et al (here it is at a more useful 1024px wide) so I’ve never considered them a useful format given most of my audience is online. But print opens up new opportunities. It’ll be interesting to see how they come out.

And, of course, it’ll be nice to sell prints of the shop in the shop. That pleases me no end.


Contraption Homage Memorial Print

Since the chances of someone having the space to house the five metre wide Homage to Contraption piece is very slim indeed it’s likely to end up in my attic when it comes down in a couple of months. So I was thinking it’d be nice to have something more substantial that people could feasibly own. (And, if I’m honest, it’d be nice to claw back some of the money I spent on all those prints and gaffer tape…)

This is a montage of four TTV photos of the piece.

Moseley%20Exchange%20wall%20montage%2020x8.jpg

I’m planning to make it available as a 20×8 inch print with a custom, removable gaffer-tape mount, certificate, the essay and probably some other bits. I’ll sign and limit them to 10 copies and sell for £50 each.

Right now I need to know if people might buy this. I don’t need cash up front or any commitment, just an expression of interest. Feel free to use the comments, Twitter or email.